Community Guardians

Community Guardians Program Overview

The San Diego Blood Bank Community Guardians Program was developed in collaboration with the County of San Diego to protect our region’s blood supply.  

Community Guardians are businesses, organizations, educational institutions, groups, who increase awareness and advocate for blood donations within their communities.  

Community Guardians are:  

  • Serving the needs of community health
  • Protecting the region's blood supply
  • Advocating for the importance of blood donation  
  • Recruiting people in their communities to donate blood 

Program participants are volunteers who make a difference and inspire widespread community action.

Through Community Guardian’s supportive efforts, a rise in local blood donations is expected, ensuring San Diego Blood Bank meets and exceeds the needs of hospital partners and expands our reach in the region—benefitting all San Diegans and helping to eliminate local blood shortages.

Interested in partnering with San Diego Blood Bank through the Community Guardians Program?
Please contact Claudine Van Gonka, Director of Community Relations and Media, at

Frequently Asked Questions (FAQs) About Community Guardians

Community Guardians partner with San Diego Blood Back to increase awareness and invite supporter networks to donate blood to save local lives 

Participants designate a Team Leader/Chairperson that will serve as the main point of contact and representative for the group.

Community Guardians support SDBB by:

  • Hosting a mobile or virtual blood drive;
  • Adopting a month to promote blood donation at any SDBB location
  • Sponsoring a month of blood drives through philanthropic sponsorship at various levels

Recruitment toolkit resources will be provided with customizable recruitment graphics and flyers; email outreach and social media templates; blood education and blood donation facts


Community Guardians Team Leaders/Chairpersons are the primary point of contact and representative for each participant group. Team Leaders will spearhead the planning and execution of all recruitment and outreach efforts to ensure program success. The Team Leader will work together with San Diego Blood Bank and will be responsible for utilizing the program tools provided and serving as the chairperson for the group.

Community Guardians who participate in the program will receive:

  • Public recognition on San Diego Blood Bank social media platforms 
  • A digital badge to show their commitment to blood donation advocacy  
  • Pride in knowing that together, this partnership has helped to save local lives, provided hope to blood recipient's families, and strengthened the community of San Diego 

The Community Guardians Program Recruitment Toolkit 

The recruitment toolkit includes the participant's unique referral donation code and referral donation appointment link, a customizable and shareable recruitment flyer, social media post templates and examples, outreach email templates, a participation graphic for your website, and tips for reaching the goal amount of blood donation appointments and total blood donation goals.