Shawn Entrikin, EdD

Shawn has over 15 years of experience specializing in mid-size to large organizations providing guidance and leadership, while supporting growth and stabilization. He has broad experience ranging from strategic planning, leadership development and change management to HR specialties including: compensation/bonus programs, benefits administration, labor laws, contract negotiation and the development and delivery of corporate training programs. Additionally, he has experience in various industries including professional services, retail and hospitality.  Shawn has focused on developing a strong sense of organizational culture – and you’ll feel that when you meet him.

Prior to joining SDBB, Shawn supported fast growth organizations by linking people strategies to business strategies. Shawn’s most recent positions have been as Chief HR Officer, Vice President of HR and Global Director of Learning & Development for private and public fortune 500 companies. Shawn comes to us as the former Vice President, Human Resources at the Competitor Group, Inc., the company that runs the Rock ‘n Roll Marathons. 

Shawn also has more than 12 years of experience teaching in higher education, as both faculty and as serving as graduate thesis advisor for multiple universities.

Shawn holds a Doctorate degree in Organizational Leadership and has earned an MBA and a Master's degree in Human Resources, while his Bachelor’s degree is in Workforce Education and Training Development. A Veteran of the United States Navy, he resides in San Elijo Hills, North County San Diego, with his wife and two daughters.


Vice President, Human Resources
Human Resources